Boody Eco Wear is an international clothing brand dedicated to delivering everyday essentials with sustainable methods. The basics are made from eco-friendly bamboo using a zero-waste manufacturing system. In their words: ”Comfort is nothing without peace of mind.”
Boody partnered with Euro Style because of our experience with bringing new products from the drawing board to the shelf. We developed the activewear brand from logo to packaging – including lifestyle photography, merchandising and print collateral – all while staying true to the brand’s core values.
Branding, Packaging & Photography, Retail Display & Exhibit Design, Brochure and Marketing
A strategic packaging system was developed for the brand's ever expanding product line. Color, photography, and graphic placement correspond to each product category in efforts to make shopping easier for the consumer.
Exhibit booth graphics, merchandising, and miscellaneous print collateral were created to complete the branding experience.